BRIGHTTALK
PRIVACY POLICY

1 INTRODUCTION
BrightTALK recognises that privacy is important when using the Web for communications. This policy explains how BrightTALK collects, uses and shares personal information and information about your visits to the network, including the pages you view, the links you click and other actions taken in connection with BrightTALK.com or any other Web site that is owned or operated by BrightTALK. Personal information is information that is personally identifiable such as your name, address, email address, or telephone number, and that is not otherwise publicly available. It is important that you read and understand this privacy policy. Acceptance of BrightTALK’s General User Agreement will be taken as acceptance of BrightTALK’s Privacy Policy.

BrightTALK may update this privacy policy. In the event there are significant changes in the way we treat your personally identifiable information, we will display a notice on this site. Unless stated otherwise, our current Privacy Policy applies to all information that we have about you and your Account.

Minors under the age of eighteen years old are not eligible to use BrightTALK.com and we therefore ask that minors to not submit any personal information to us or use the Services.

If you have questions or concerns regarding this Privacy Policy, please contact BrightTALK by email at Privacy@BrightTALK.com.

2 INFORMATION COLLECTED
2.1 Personal Information
To set up a BrightTALK Account you are required to complete the registration process. This process requires you to provide certain personal information such as your name, email address, telephone number, company name and job title as well as information about your company such as country and industry sector. We may also collect user profile information such as age, gender, postcode, and areas of special interest to you.

If you choose to become a paid for Channel Owner, or to subscribe to a paid for service, we will ask for additional information such as your credit card details and/or billing details.

2.2 Cookies
In common with standard industry practice, BrightTALK uses cookies to track site usage. A cookie is a small text file containing a unique identification number that is placed on the hard disk of your computer by a Web page server, enabling the Web server to identify your web browser and passively track its activities on that website. A cookie does not reveal any personally identifiable information that you have not otherwise disclosed, but will only enable a website to recognise your web browser, by its unique number, on return visits. Cookies do not contain any executable code and cannot be used for infecting your computer with a virus. Most Web browsers automatically accept cookies but usually provide the option of configuring your browser to accept all cookies, reject all cookies, or notify you when a cookie is sent. You can change your settings in the preferences or options menu of your browser. If you choose to decline cookies, certain features of our Services may not be available to you.

2.3 Web Beacons
Web beacons, sometimes called single-pixel GIFs, are small electronic image files that we may place on BrightTALK.com Web pages and within certain email. Combined with cookies, Web beacons allow us to count the number of unique users who have visited a specific page and the number of times those pages are displayed. We can also use Web beacons to let us know how many people opened certain types of email. Information we may collect using Web beacons will be in aggregate form only and will not contain your personal information. Third party advertisers may use Web beacons in their advertisements on BrightTALK Web sites. This enables us to compile aggregated statistics and determine the effectiveness of promotional campaigns. We do not allow Web beacons on our Web sites to be used by third parties to collect or access your personal information.

2.4 Log Information
When you use BrightTALK.com, our servers record, in a server log, information that your browser sends whenever you visit a website. Server logs may include information such as you web request, Internet Protocol address, browser type, browser language, the date and time of your request and one or more cookies that may uniquely identify your browser.

2.5 User Communications
When you send email or other communication to BrightTALK or another user, we may retain those communications in order to process your enquiries, respond to your requests and to improve our services.

2.6 Affiliated Sites
We may offer services in connection with other Web sites or suppliers. Personal information that you provide to those sites may be sent to us in order to deliver these services. We process such information in accordance with this Privacy Policy.

3 USE AND SHARING OF INFORMATION
3.1 BrightTALK’s Use of Information
BrightTALK collects and uses your personal and activity information, as described above, to operate and improve its services or to carry out the transactions you request. These uses may include making our services easier to use by eliminating the need for you to enter the same information repeatedly, for research and analysis to improve our services and technologies, to display customised content and advertising, to contact you in connection with your enquiries, surveys, your Account or to deliver promotional material, and to provide anonymous reporting to BrightTALK Channel Owners.

BrightTALK may store and process personal information collected on BrightTALK.com or other BrightTALK Web sites in the UK or any other country in which BrightTALK or its affiliates, subsidiaries or agents maintain facilities, and by using a BrightTALK service, you consent to any such transfer of your information outside your country.

3.2 Sharing of Information
BrightTALK does not share or sell personal information about you with third parties or non-affiliated companies except to provide the products or services you have requested, when we have your permission, or under the following circumstances:

• When you subscribe to a BrightTALK Channel or a specific event, BrightTALK may share your personal information with that Channel Owner or Event Sponsor as well as details of the Content you have viewed on that Channel and viewing times. The Channel Owner or Event Sponsor may contact you for such purposes as replying to your queries, improving their services, conducting surveys, to deliver promotional material to you. Channel Owners and Event Sponsors receiving personal information from BrightTALK do not have any independent right to share this information. In subscribing for a Channel or an Event you agree that your personal and other information may be shared with the Channel Owner or Event Sponsor and we encourage you to review the Channel Owner’s or Event Sponsor’s own Privacy Policy to ensure you are satisfied with the provisions.
• We may provide your personal information to our subsidiaries, affiliated companies or other trusted businesses or persons, acting under a confidentiality agreement, for the purpose of processing personal information on our behalf. These parties are required to process such information based on our instructions and in accordance with this Policy. They do not have any independent right to share this information.
• We may share your personal information with a credit checking company or with a credit card processing company to bill users for our services. These third parties do not retain, share, or store any personally identifiable information except to provide these services and are bound by strict confidentiality agreements which limit their use of such information.
• We believe that it is necessary to disclose such information to satisfy any applicable law, regulation, legal process or enforceable government request, to enforce our General User Agreement and investigate violations thereof, to prevent, detect and address fraud, security or technical issues, or to protect against harm to the rights and property of BrightTALK and its users as required or permitted by law.
• We may transfer your personal information if BrightTALK is acquired by or merged with another company. We will provide notice before this occurs and will post a new Privacy Policy if necessary.

Sharing your personal information in the circumstances described above may involve your personal information being transferred outside your country and in accepting our General User Agreement you consent to any such transfer.

4 ACCESSING AND AMENDING YOUR ACCOUNT INFORMATION
You can amend your Account information and/or cancel your subscription to a Channel at any time by visiting your My BrightTALK page. If you cancel your subscription to a Channel we will remove your personal details from the subscriber base for that Channel, but if your personal information has been previously shared with the Channel Owner, you will need to contact the Channel Owner directly to request your information be removed from its database. You can close your Account in accordance with our General User Agreement. If you close your Account, we may retain your personal information but only for the purposes of preventing fraud or future abuse, or if required by law. All retained information will continue to be subject to the terms of this Privacy Policy.

5 SECURITY
To secure your personal information, access to your data is password protected, and sensitive information is protected by encryption when it is exchanged between your Web browser and our Web site. It is your responsibility to keep your password confidential and not to share this information with anyone. To protect data stored on our servers, we regularly audit our system for possible vulnerabilities and attacks and we use only secured access tier 1 data centres.